COOPERATION BETWEEN VAN LANG SAIGON COLLEGE AND THE HO CHI MINH CITY ADVERTISING ASSOCIATION (HAA)

COOPERATION BETWEEN VAN LANG SAIGON COLLEGE AND THE HO CHI MINH CITY ADVERTISING ASSOCIATION (HAA): EXPANDING CAREER OPPORTUNITIES FOR STUDENTS

17/12/2025 92 Lượt xem

The cooperation between Van Lang Saigon College (VLSC) – one of the leading colleges in Vietnam and the Ho Chi Minh City Advertising Association (HAA) is regarded as an important bridge that enables students to gain direct access to a professional communication and advertising environment. Through this partnership, VLSC students are given opportunities to participate in real-world professional activities while still studying, gradually developing a professional mindset and preparing themselves to integrate confidently into the labor market.

Mr. Nguyen Thanh Dao, Chairman of the Ho Chi Minh City Advertising Association (left), and Mr. Truong Van Hung, President of Van Lang Saigon College (right), performs the Memorandum of Understanding (MoU) exchange ceremony, marking the beginning of a sustainable and long-term cooperation phase.
Mr. Nguyen Thanh Dao, Chairman of the Ho Chi Minh City Advertising Association (left), and Mr. Truong Van Hung, President of Van Lang Saigon College (right), performs the Memorandum of Understanding (MoU) exchange ceremony, marking the beginning of a sustainable and long-term cooperation phase.

Expanded cooperation – Enhancing students’ competitive advantage

The cooperation agreement with HAA brings practical and long-term benefits to VLSC students, particularly those pursuing Advertising and Communication. Students are able to directly access recruitment information, internship opportunities, and employment positions offered by enterprises that are members of the Ho Chi Minh City Advertising Association.

Ms. Tran Thanh Nhan, Vice President of Van Lang Saigon College, takes a commemorative photo with two lecturers from the Faculty of Communication and Public Relations.
Ms. Tran Thanh Nhan, Vice President of Van Lang Saigon College, takes a commemorative photo with two lecturers from the Faculty of Communication and Public Relations.

In addition, the College regularly organizes company visits, field trips, and internships at reputable advertising agencies within HAA’s partner network. These activities help students gain a deeper understanding of working processes, corporate culture, and the actual requirements of the industry.

Aligning training with market needs

With the support and companionship of HAA, VLSC students participate in soft-skills workshops, career counseling sessions, mock interviews, and professional training programs aligned with enterprise standards. Networking sessions with industry experts and leading advertising professionals provide students with practical insights, professional experience, and real-life case studies closely related to today’s working environment.

The Board of Management takes a commemorative photo with the delegates attending the Congress.
The Board of Management takes a commemorative photo with the delegates attending the Congress.

Notably, experts from HAA take part as judges, mentors, and professional advisors for student competitions and creative projects. At the same time, the Association contributes professional feedback to help adjust and improve VLSC’s training programs, ensuring that academic content remains up to date and aligned with current labor market demands.

Training advantages and broad career opportunities at Van Lang Saigon College

VLSC students are oriented and connected to a wide network of domestic and international partner enterprises, creating favorable conditions for employment immediately after graduation. The College provides continuous support throughout students’ academic journey, from study and internship placement to job referrals, helping graduates confidently enter both local and global labor markets.

A practice-oriented training pathway enables students to build strong professional competencies, leading to competitive income levels ranging from VND 600 million to VND 1 billion within three years of employment. This income potential is achieved through the acquisition of relevant skills that meet industry demands and prepare students to take on suitable professional positions.

The official degree awarded by Van Lang Saigon College is widely recognized, serving as a solid foundation for further study, professional development, or employment in many developed countries. This is a significant advantage that allows graduates to broaden their career choices and pursue long-term growth in an international environment.

The training program emphasizes practice, with more than 80% of study time dedicated to projects, case studies, and simulated real-world activities. As a result, students are able to apply knowledge directly to their work, effectively narrowing the gap between academic learning and professional practice.

Throughout their studies, students participate in a wide range of experiential activities, including field trips, enterprise internships, specialized workshops, and cultural exchange programs. These experiences help broaden students’ perspectives, enhance their understanding of the workplace, and improve adaptability in an increasingly globalized context.

The learning pathway is designed in a personalized manner, tailored to each student’s abilities, goals, and career orientation. This approach enables students to maximize their individual strengths and proactively build a clear and sustainable career development plan.

The faculty at VLSC consists of highly qualified lecturers with extensive practical experience and a strong understanding of international working standards. Lecturers not only deliver academic knowledge but also act as mentors, accompanying students throughout the process of shaping their professional mindset.

Mr. Dang Thien Phong - Program Host; Executive Committee Member and Head of the Communications and Events Committee of the Advertising Association; and Dean of the Faculty of Communication and Public Relations, VLSC.
Mr. Dang Thien Phong – Program Host; Executive Committee Member and Head of the Communications and Events Committee of the Advertising Association; and Dean of the Faculty of Communication and Public Relations, VLSC.

The College invests in a modern infrastructure system, with high-standard learning and creative spaces that meet students’ needs for study, research, and hands-on practice. This learning environment fosters creativity and contributes to improving overall training effectiveness.

VLSC students also have opportunities to participate in study-abroad programs and international semesters in countries such as Japan, South Korea, and various European nations, with stable tuition policies. This provides favorable conditions for students to experience international education without additional financial burdens.

Sustainable connections – A solid foundation for the future

The close connection between the College, the Association, and enterprises serves as a crucial foundation that helps VLSC students move closer to the real advertising and communication industry, enhance their competitiveness, and confidently enter a professional working environment after graduation.

Representatives of the Ho Chi Minh City Advertising Association (HAA) and Van Lang Saigon College exchange commemorative gifts following the successful signing ceremony.
Representatives of the Ho Chi Minh City Advertising Association (HAA) and Van Lang Saigon College exchange commemorative gifts following the successful signing ceremony.

With a practice-oriented training approach and an extensive cooperation network, Van Lang Saigon College is steadily affirming its role as a provider of high-quality human resources in the field of Advertising and Communication, meeting the increasingly high demands of society and the labor market.

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